Senior Product Designer
I turn complex operations into simple, measurable products.

AntônioNeto
Product designer for eight years, across B2B, data, internal tools and e-commerce. I'm analytical by nature and my work is driven by data. And I don't stop at the screen: I also build and ship products.
Senior Product Designer at Breaktime Media, designing commerce experiences for brands like Disney, Walmart and FIFA, and leading an AI-first design system.
Led the design of Solar+ at Solar Coca-Cola, designed for franchisees and salons at Grupo Boticário, and built data dashboards at Accenture.
Gather
One platform for in-store brand events: RSVP, check-in, sweepstakes and an AI page builder.

Solar+
One place for Coca-Cola's retail customers to order, pay and track deliveries, built for buyers who order at scale.

Salão99
Rebuilding the first steps and the home of a salon management platform. 92% satisfaction.

WhatsApp reminders
Automated reminders that sound human: 19% fewer no-shows and 47% more chat conversion.

M.A.R
Modernizing how a franchise network plans stock and places orders. 40% less excess inventory.

Beyond the
day job
- 01
Product strategy & discovery
Framing the right problem with stakeholders, research and data before any pixel.
- 02
UX & interaction design
Flows, prototypes and high-fidelity UI for web and mobile, tested with real users.
- 03
Design systems
Foundations, components and docs that engineering actually adopts.
- 04
Data & analytics
Dashboards, experiments and behavior analysis with GA, Hotjar and Power BI.
- 05
Design leadership
Leading and mentoring designers. Led a team of two at Solar Coca-Cola.
Breaktime Media
Senior Product DesignerBoston · Remote2026 — NowHighlight−30%design-to-dev handoff time- AI-first design system from zero
- Clients: Disney, Walmart, FIFA
Solar Coca-Cola
Senior Product DesignerRecife2025 — 2026Highlight+70%user satisfaction- Led design of Solar+ and SFA
- Managed 2 designers
Grupo Boticário
Product DesignerSão Paulo · Remote2022 — 2024Highlight+25%franchisee satisfaction- Salão99 and M.A.R
- Franchise network & salons
Accenture
UX DesignerRecife2019 — 2022Highlight−25%decision-making time- Data-viz dashboards
- Client: global mining company
Disney, Walmart, Sam's Club, Unilever, FIFA, Coca-Cola, Grupo Boticário
